Nutrition Communications /
Katherine co-founded AFH Communications / Appetite for Health, with Julie Upton MS, RD, a nutrition communications firm specializing in translating science into actionable messages that resonate with consumers, health influencers and media.
Together they have over 30 years experience creating high-impact food and beverage marketing communications.
Services include but are not limited to:
Create buzz-worthy nutrition-focused media activations for media targets
Leverage relationships with national media
Engage national nutrition influencers to secure broadcast, online and print coverage of clients’ products, programs and messages
RESEARCH & CONTENT DEVELOPMENT
Provide research-driven consumer and health professional insights to help guide brand messaging, news and innovation
Craft clients’ unique nutrition and wellness proposition to consumers and influencers
Create evidence-based nutrition content for consumers and influencers
Help brands identify and engage world-renowned nutrition researchers, health professional organizations and national and independent food retailers
Create scientific advisory panels
Assist brands in partnering with the Academy of Nutrition and Dietetics and Practice Groups such as vegetarian nutritionists, sustainable food systems and wellness nutritionists